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AI Shortlist · Edition 1, 2027 travel year

Canada in AI travel recommendations

country · overall rank 5 of 233 · rank 5 among country destinations

AI models put Canada in their top 10 recommendations in 31.0% of answers, rank 5 overall. It does best when the question specifies climate as cool weather: 70.8%, +39.8 points against its overall score. With web search on, it scores −5.3 points against web search off.

The score is the share of answers that recommend Canada in their top 10, averaged model by model and then platform by platform, so each platform counts equally.

This destination in the other indexes: Source Control · Itinerary Share

By platform

PlatformScore
Claude18.4%
ChatGPT33.7%
Gemini35.7%
Grok36.1%

By model

ModelScore
Claude Opus 521.8%
Claude Sonnet 519.1%
Claude Haiku 4.514.3%
GPT-5.6 Terra31.8%
GPT-5.6 Luna35.7%
Gemini 3.8 Flash35.7%
Grok 4.636.1%

Web search and effort

Canada · Edition 1, 2027 travel year

Unit: Shortlist score, percent of answers

Canada with web search on and off, and at each model's lowest and normal effort setting.

Show as table
SettingSearch on / normal effortSearch off / lowest effort
Web search on vs off28.3%33.7%
Normal vs lowest effort30.5%31.4%

The baseline question, "Where should I go in 2027?", was asked 5 times of each model at each setting. Canada made the top 10 at least once for 16 of those 28 model-and-setting combinations, and where it did, it came back in 57.5% of the repeats on average.

By kind of question

How much higher or lower the score is on questions that ask for each option, in percentage points against the overall score. Outlined cells are below the overall score.

Climate

Unit: percentage points versus overall score
Cool WeatherMild WeatherLow RainWarm Weather
Change+39.8−10.8−28.6−30.5

Season

Unit: percentage points versus overall score
SummerFallWinterSpring
Change+27.9−0.8−4.7−18.9

How it's asked

Unit: percentage points versus overall score
The plain questionUnderratedWhere should I go?Overrated
Change+15.7+3.4−0.9−31.0

Travel style

Unit: percentage points versus overall score
WorkcationAdventureRelaxationExoticCultural
Change+12.8−8.1−10.3−14.3−15.4

Trip length

Unit: percentage points versus overall score
One weekWeekendTwo weeks
Change+7.9−5.8−9.8

Travel party

Unit: percentage points versus overall score
FamilySoloCouple
Change+4.4−12.0−19.2

Transport

Unit: percentage points versus overall score
Road tripRequires a flightAt most two connectionsNonstop, 6–8 hours
Change+3.2+2.2−7.2−29.9

How the models wrote the name

NameMentions
Banff129
Vancouver124
Quebec City106
Banff National Park103
Montreal65
Québec City59
Victoria49
Whitehorse45
Canadian Rockies31
Montréal26
Icefields Parkway23
Canada21
Vancouver Island21
Banff and Lake Louise19
Whistler17

Canada

Most questions went to each model at each setting only once, and a model read the answers, so a reading can be wrong. The methodology has the details.

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