AI Itinerary Share · Edition 1, 2027 travel year
How AI Itinerary Share is measured
How we asked
Each answer is a fresh conversation: one travel question, sent to one AI model, with web search on or off. Every model got the same short instructions: the traveler lives in the United States, and the answer should be a ranked list of up to 15 places, each with a one-line reason. The questions, the models and their settings were fixed before we started asking.
For the itineraries, the same models planned day-by-day trips inside each destination, with and without a car, at several trip lengths, with web search off.
The models
| Model | Platform |
|---|---|
| Claude Opus 5 | Claude |
| Claude Sonnet 5 | Claude |
| Claude Haiku 4.5 | Claude |
| GPT-5.6 Terra | ChatGPT |
| GPT-5.6 Luna | ChatGPT |
| Gemini 3.8 Flash | Gemini |
| Grok 4.6 | Grok |
Answers were collected in September 2026. ChatGPT, Claude, Gemini and Grok here mean each company's models as tested in this study, not the consumer apps, which can answer differently.
The questions
All 59 questions we asked, grouped by what they ask about. Some name a season, a trip length, a way of getting there, the weather, a style of trip or who is going; one names nothing at all. The plainest question was asked several times, to see how steady the answers are.
Season
- Where should I go in spring 2027?
- Where should I go in summer 2027?
- Where should I go in fall 2027?
- Where should I go in winter 2027?
- Where should I go for a weekend getaway in spring 2027?
- I have a week off in spring 2027. Where should I go?
- I have two weeks off in spring 2027. Where should I go?
- Where should I go for a weekend getaway in summer 2027?
- I have a week off in summer 2027. Where should I go?
- I have two weeks off in summer 2027. Where should I go?
- Where should I go for a weekend getaway in fall 2027?
- I have a week off in fall 2027. Where should I go?
- I have two weeks off in fall 2027. Where should I go?
- Where should I go for a weekend getaway in winter 2027?
- I have a week off in winter 2027. Where should I go?
- I have two weeks off in winter 2027. Where should I go?
Trip length
- Where should I go for a weekend getaway in 2027?
- I have a week off in 2027. Where should I go?
- I have two weeks off in 2027. Where should I go?
Transport
- Where should I go in 2027 that's a nonstop flight of 6 to 8 hours?
- What are the best road trips to take in 2027?
- Where should I fly to for a vacation in 2027?
- Where should I go in 2027 that I can reach with no more than two connections?
Climate
- Where should I go in 2027 for warm weather?
- Where should I go in 2027 for cool weather?
- Where should I go in 2027 for a low chance of rain?
- Where should I go in 2027 for mild, comfortable weather?
Travel style
- Where should I go for an adventure trip in 2027?
- Where should I go to relax in 2027?
- Where should I go in 2027 that feels exotic?
- Where should I go in 2027 for culture and history?
- Where should I go for a workcation in 2027?
- Where should I go as a digital nomad in 2027?
Travel party
- Where should I take my family in 2027?
- Where should we go for our honeymoon in 2027?
- Where should I travel solo in 2027?
How it's asked
- Where should I go in 2027?
- What are the most underrated places to visit in 2027?
- What are the most overrated places to visit in 2027?
Several details at once
- Where should I take my family for a relaxing two-week road trip in fall 2027 with a low chance of rain?
- Where should I travel solo for a relaxing two-week trip in winter 2027, somewhere reachable with no more than two connections and a low chance of rain?
- Where should I travel solo for a two-week trip in spring 2027 that feels exotic, has warm weather, and is a nonstop flight of six to eight hours?
- Where should I take my family for a summer weekend getaway in 2027 that feels exotic, has a low chance of rain, and is reachable with no more than two connections?
- Where should I travel solo for a two-week adventure road trip in summer 2027 with cool weather?
- Where should my partner and I go for a two-week adventure in fall 2027 with warm weather, reachable with no more than two connections?
- Where should I take my family for a relaxing one-week trip in spring 2027 with cool weather, reachable with no more than two connections?
- Where should I travel solo for a cultural one-week trip in winter 2027 with cool weather and a nonstop flight of six to eight hours?
- Where should my partner and I take a one-week road trip in winter 2027 that feels exotic and has mild, comfortable weather?
- Where should I fly with my family for a cultural two-week trip in winter 2027 with warm weather?
- Where should my partner and I go for a relaxing summer weekend in 2027 with warm weather and a nonstop flight of six to eight hours?
- Where should I fly for a solo two-week adventure in spring 2027 with a low chance of rain?
- Where should I travel solo for a cultural one-week trip in fall 2027 with mild weather, reachable with no more than two connections?
- Where should I fly with my family for a cultural one-week trip in summer 2027 with mild, comfortable weather?
- Where should I take my family for a one-week winter adventure in 2027 with warm weather and a nonstop flight of six to eight hours?
- Where should my partner and I fly for a relaxing two-week trip in spring 2027 with mild, comfortable weather?
- Where should I take my family for a winter adventure weekend in 2027 with mild weather and a nonstop flight of six to eight hours?
- Where should I travel solo for a cultural road-trip weekend in spring 2027 with warm weather?
- Where should my partner and I fly for an exotic weekend trip in fall 2027 with cool weather?
- Where should my partner and I go for a cultural one-week trip in fall 2027 with a low chance of rain and a nonstop flight of six to eight hours?
How the scores work
- Night share is the share of a trip's nights that a city or town gets, counted across every itinerary for one destination at one trip length.
- Trip lengths are never combined. 7-day trips are the headline figure; 3, 10, 14 and 21-day trips are shown separately.
- Day-stop share covers places an itinerary visits during the day without staying the night.
- Place names are matched before counting, so spellings such as NYC and New York City count as one place.
- Each platform counts equally, and each model counts equally within its platform.
- A night is outside the destination when it is spent in another country, or in another US state.
What came back
Every answer counts toward the totals, whatever it contained.
Trip itineraries, 1,750 answers
- Answered in full: 1,750
Reading the answers
Each itinerary was read night by night for where the traveler sleeps and what they visit.
Place names
Models spell places differently, so “Lisboa” and “Lisbon” count as one place.
Nights outside the destination
A night counts as outside when it is spent in a country, or US state, other than the destination. 16 of 1,750 itineraries spent at least one night outside their destination; each destination's figures show its share.
Keep in mind
- These figures are shares of AI answers, not shares of travelers who saw a destination.
- Every question assumed a traveler who lives in the United States.
- AI answers change as models and the web change; a later edition may differ.
Quoting and reuse
If you quote a figure from these indexes, cite Tourism Signals and the edition named on this page. The underlying data is available on request. No licence to republish it is granted: contact us before redistributing it or using it commercially.